Brand Basics – What’s in a name? The right name is timeless, tireless, easy to say and remember; it stands for something and facilitates brand extensions. Its sound has rhythm. It looks great in the text of an email and in the logo. A well-chosen name is an essential brand Read more…
The Village of Whitesboro has begun utilizing an updated design with some help from the {meetinghouse} creative collaborative. Kudos to Pratt student Marina Richmond for working directly with the village to finalize the seal! We are looking forward to seeing the emblem applied throughout the village! As a biracial artist it was important for me to Read more…
Brand Basics – What’s in a name? The right name is timeless, tireless, easy to say and remember; it stands for something, and facilitates brand extensions. Its sound has rhythm. It looks great in the text of an email and in the logo. A well-chosen name is an essential brand Read more…